Here’s my rule. Call it Seth’s Law:
The more AI you use to build something, the less AI it needs to run.
Sounds backwards. But it’s not.
There are a thousand startups right now whose entire product is one API call in a trench coat. That’s not really a company. It’s just a website somebody else is running for them.
I built a news app this year. Hundreds of thousands of sources. AI helped me build it.
The interesting part?
There’s almost no AI in the thing itself.
The longer you work a problem with a model, the better you understand it. And the better you understand it, the less intelligence it takes to solve.
An AI call in your product is usually a confession. It means you stopped thinking too early and hired a model to guess for you, forever.
Use it like a ladder. Then kick the ladder away.


















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